Adding personal flair to customer service Before she even reached the fourth grade, Paula Rasmus-Dede was learning the art of customer service. "I began working in my mother's restaurant when I was 8," Rasmus-Dede explained. "By the time I was 12, I was working for tips only--and you quickly learn how to make customers happy that way." Ever since, Rasmus-Dede has made a career out of getting customers what they need. Before her work at First National, she worked extensively with Alaska Native entities, traveling all over the state. In fact, she says, there are only three villages in the entire state she has not visited-but she plans to. "My experience in Alaska helps me better understand customers," Rasmus-Dede said. "Knowing where they come from establishes immediate rapport, and helps me give them the personalized service they need." Rasmus-Dede says the leadership style at First National allows her and her co-workers a great deal of freedom in how they do their jobs, and this flexibility means they can offer customers many possibilities. "I've never worked with such a dedicated team," she said. "Our goal is to make it happen for our customers. It's a drive."
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